It’s an inviting place that fully reflects the brand’s design guidelines: from relief signs on the outside to interior decor in cargo style; from totally renovated bar counter to exposition area with all visual materials; passing through the lounge and then ending with the big banquet table fine for both meetings and tastings. Every element captures the spirit of a brand that’s truly authentic, of aspect as well as substance. The Busker is Irish of character, adventurous and proud of its origins, which consist basically of the ingredients that go into making the whiskey: grain and barley grown in Carlow county; water taken from the Barrow river; the expertise of Master Blenders in balancing all of the elements so as to obtain high quality whiskeys, which year after year win top accolades and awards.
Right at this time of renewal we have the pleasure of introducing Caroline Martin, our new master blender who will be in charge of the constant quality of The Busker Irish Whiskey. She will also be proposing an engaging innovation plan for both the brand and the category per se: «I am honored to take on the title of Master Blender of such a contemporary, adventurous and bold range of whiskies. It’s an exciting time not only for The Busker as a brand, but for the Irish Whiskey sector as a whole, which remains the fastest growing spirits category,» says Caroline.
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